Sonoma Coast

Platt Vineyard

A Silicon Valley chief executive planted this wind-swept hill above the town of Bodega, an elite roster fought over its fruit for two decades, and a French insurance giant now farms it for a single estate wine.

Premier

History

Lew Platt, the former CEO of Hewlett-Packard who briefly ran Kendall-Jackson, bought the property with his wife Joan in 2001 and planted from 2003 with advice from David Ramey, Fred Scherrer, Eric Sussman, Ted Lemon and Carroll Kemp. Platt died in 2005, a year before the first harvest; Joan ran the vineyard until 2015, when Eric Flanagan's Russian River Partners acquired it, and in 2022 it passed to AXA Millesimes, the wine arm of the French insurer, which ended fruit sales to make a single estate wine with Thomas Rivers Brown, debuting with the 2023 vintage. In between, Ramey, Littorai, Radio-Coteau, Scherrer, Red Car, Rivers Marie and Flanagan built the vineyard's designation legend.

The Site

Two adjoining parcels totaling roughly 275 acres rise from 425 to 800 feet on south-facing slopes less than six miles from the Pacific, overlooking Bodega. Fog presses in through the Estero lowlands almost daily over Goldridge fine sandy loam laid on the ancient seabed sandstone of the Wilson Grove formation; about 45 acres of vine fields are mapped across some thirty blocks, and ripening runs among the latest in the county at yields near a ton and a half per acre.

Vines and Blocks

Pinot Noir leads, historically about 17 acres in Dijon 115, 777, 828, Calera and Pommard selections, with 13 acres of Chardonnay in Wente material and a sliver of Riesling, organically farmed in small blocks following the folds of the hills.

The Wines

Platt bottlings are marked by the site's cold: piercing acidity, citrus-edged Chardonnay and red-fruited, savory Pinot Noir that needs patience, a style the new estate wine now carries alone.

This comprehensive guide is part of the WineSaint Wine Region Guide collection. Last updated: September 2026.

Vineyard Details

Appellation
West Sonoma Coast · Sonoma County
Size
170 acres
Planted Since
2003
Key Grapes
Pinot NoirChardonnay
Key Producers
Rivers-Marie; estate (AXA Millésimes, 2022)

Wines from this Vineyard

13 wines3 producers20152022avg 8.3
Failla9.2 best · 10 wines
Platt Vineyard · Chardonnay2022820218.420198.320177.920168.2
Platt Vineyard · Pinot Noir20218.42019820189.220178.420168.3
Scherrer8.7 best · 2 wines
Platt Vineyard · Pinot Noir20218.720188.7
Red Car8 best · 1 wine
Platt Vineyard · Pinot Noir20158